Wednesday, 14 September 2011

Proposal for a new popular music artist

The Name solo artist: Dermot Williams

Genre: indie/acoustic

Type of act: a solo artist playing the piano, very low key and more intermate

Star image: good looking, but indie/alternative, not the average male solo artist, and even though he will be good looking his image will not soley be based on his looks but far more around the singing and the lyrics, which are deep and heartfelt

Target audience: we want to attract both a male and female audience from the ages of 16-24, this will be done through the use of an attractive women for the males and to attract a female audience we will be using firstly the looks of the artist but also what he is singing about which is personal to women. This is also going to be an organic music video because its subverting from the typical star image of an ubeat and high budget music video thats very poppy and typical in the setting and clothing.

 

Choice of track: we choose this track because we thought it was different to what everyone else was doing, it was more about the meaning of the lyrics than making a typical synthetic pop video, we wanted it to have meaning and be important and have an effect on the audience watching it

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